Blog
Signal, not noise.
Every post starts as a live trend my AI flags as relevant. I approve, sharpen, and sign each one before it ships.

Strategy8 Jun 2026·3 min read
Your CAC problem is a data problem
Rising acquisition costs are rarely a media problem. They're what bad data looks like on an invoice.
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Luxury & Retail5 Jun 2026·4 min read
Luxury brands and AI: the line you cannot cross
AI can run your media, your CRM, your forecasting. The moment it writes your brand's voice, you've traded equity for efficiency.
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