Blog
Signal, not noise.
Every post starts as a live trend my AI flags as relevant. I approve, sharpen, and sign each one before it ships.
Performance Marketing Meets AI
I've seen AI-driven marketing experiments boost sales by over 20% in just a few weeks, but only with the right framework in place.
Read the takeThe fittest founder in the room got cancer
A founder's experience using AI to fight cancer informs a practical business approach to AI in healthcare.
Read the takeMark Zuckerberg tells staff that AI agents haven't progressed
I've seen AI overpromises in my 25 years across GCC luxury, retail, and tech, and now Mark Zuckerberg admits AI agents haven't progressed as quickly as he'd hoped
Read the takeWhat new AI search data reveals about visibility and trust
I've seen search data impact trust in our luxury retail brands, now AI is changing the game.
Read the takeStripe Projects Opens Cloud Infrastructure Buying AI Agents
Stripe's new move allows AI agents to purchase cloud infrastructure, a significant shift in how businesses operate.
Read the takeMeta's months-old AI unit is a soul-crushing gulag
Engineers describe Meta's AI unit as a difficult work environment, prompting questions about the company's strategy.
Read the takeCheaper, faster, and culturally aware, Avataar’s video AI is built for India’s India’s scale
Avataar's AI technology may change how we approach video production in large markets.
Read the take
AI agents are replacing the marketing funnel
When the buyer sends an agent instead of clicking your ad, the funnel you optimized for twenty years stops existing.
Read the take